For the remainder of the 2016 season and for 2017, Dickies are supplying the kit for all the marshals and Cool FAB Racing staff and baseball caps for young riders to wear around the paddock.
You may know that Danny Kent won the 2015 Moto3 World Championship. What you probably don’t know is that his win made him Great Britain’s first Grand Prix motorcycle World Champion since the legendary Barry Sheene way back in 1977.
What about Scott Redding who rides in the MotoGP World Championship? He was the youngest rider in the history of Grand Prix motorcycle racing to ever win a race. He was just 15 years old. But did you know that he started his career at a tender age of 11 by winning the 2004 FAB-Racing Metrakit 50cc British MiniGP championship?
All eyes are on Luke Mossey, yet another rider from that 2004 first year race series, who at 23 now competes in the British Superbike Championship riding a Kawasaki ZX-10R, and 19-year old Bradley Ray currently the man to beat in the Dickies Supersport 600 class in BSB. Brad was a MiniGP winner in both 2007 & 2008.
What they have in common is that all four trained with FAB-Racing, whose raison d’etre is to train kids as young as six and take them from grass roots to grand prix. Since, their inception in 2004, hundreds of talented riders have passed through their training program.
Last year FAB-Racing caught the eye of Cool Milk, the UK’s leading school milk supplier to create Cool FAB-Racing to promote and entice more youngsters into the sport.
Roger Keys, managing director of FAB-Racing said: “Before FAB-Racing there were almost no British riders competing in Grand Prix World Championships – Barry Sheene being the last some 40 years ago. The current long term alliance of Cool Milk and FAB-Racing as Cool FAB Racing will move this on a further step making things even more successful.”
This year Dickies are supplying the kit for all the marshals, the racing team and supplying the baseball caps that the young riders are wearing around the paddock.
Managing Director at Cool Motor Racing, Crispin Vitoria, the company delivering Cool Milk’s 10-year sponsorship deal with FAB Racing, commented: “We are delighted to be working with Dickies as our official clothing supplier to Cool FAB Racing. Dickies are synonymous with British Superbike racing, so it made sense to work together to help build a solid grass roots for the BSB stars of the future. The Dickies brand is all about hard work and producing a quality product, values that absolutely represent the work we do at Cool FAB Racing.”